HOLLYBERRY CATERING

Hollyberry Catering brought me in to support the creation of a new suite of advertising assets that showcased their elevated catering experience. Over the course of two full production days, I operated as producer while also contributing to creative direction, collaborating closely with a dedicated food stylist and photographer to ensure each dish was presented with precision, appetite appeal, and brand consistency.

From coordinating on-set logistics to shaping shot lists, styling decisions, and the overall visual direction, I helped guide the team toward a cohesive look that communicated Hollyberry’s premium quality and culinary craftsmanship. I oversaw final deliverables, reviewed edits, and ensured the images were optimized for use across the company’s marketing platforms, including web, social, print, and digital ads.

The final assets delivered a polished, unified visual library that elevated the brand’s storytelling and provided Hollyberry with versatile imagery to use across future promotional campaigns and seasonal marketing initiatives.